social care recruitment

‘Made with Care’ campaign to boost adult social care workforce

The government has relaunched its ‘Made with Care’ campaign for the third year running in an attempt to boost the adult social care workforce.  It highlights the variety of opportunities available and incentivises people to apply for a career in adult social care.  Campaign advertising will be shown across major channels including ITV Hub, Sky […]

NHS Long Term Workforce Plan: what about social workers?

Following the publication of the NHS Long Term Workforce Plan, industry leaders have criticised the omission of the social work profession.  The British Association of Social Workers (BASW) England expressed disappointment regarding the exclusion, emphasising that social workers play a vital role in the healthcare system. Think Ahead, the fast-track training provider for mental health […]

Could Amazon’s Alexa replace social workers?

Could Amazon’s Alexa replace social workers? In this article, we discuss how voice-enabled technology is disrupting the social care sector and easing the pressure on social workers and unpaid carers.  Current landscape  Unfortunately, the amalgamation of underfunding, staffing shortages and endless waiting lists has left 2.6 million people over 50 without access to care in […]